Voluntourism: travel with purpose

Webinar Sponsors

Wednesday, December 7, 2011 – 1:00 PM EST

Webinar Outline:Doing volunteer work while on vacation is an emerging market segment, which gives individual travellers and groups the opportunity to have a meaningful and authentic connection with the communities they visit. This type of experiential travel is popularly called “voluntourism,” and the activities may include environmental conservation of fragile ecosystems, building and training to improve the livelihood of communities or participating in the preservation of the cultural heritage of the destination. Above all, voluntourism is a vehicle by which travellers can make a contribution beyond their tourist dollar. This webinar will explore the trends, challenges and business opportunities of voluntourism for the travel sector.

Webinar Audience: This webinar is great for travel professionals involved in the leisure or corporate sector who want to enhance their knowledge of voluntourism as responsible travel and to enrich their clients’ travel experience.

Webinar Outcomes:

Gain insight into voluntourism including estimated size of the market, traveller profile, corporate participation, and employee engagement, type of volunteer activities, who are the NGOs involved and where do they typically operate
Learn about the companies offering voluntourism
Assess the potential business opportunity of selling this type of responsible travel either on its own or added to a more common vacation package
Evaluate the risks and liabilities involved in selling volunteer travel

Speakers: